News: Jordan Phone Company to Assist the National FP Campaign

JordanUmniah, one of Jordan’s largest mobile phone companies, has signed a Letter of Agreement with the Jordan Health Communication Partnership (JHCP) to support and spread the messages national family planning campaign (Hayati Ahla”- My Life is More Beautiful). Umniah will send health awareness SMS messages to all Umniah subscribers (addressing a number of health issues, includin reproductive and sexual health), free of cost, which will reach a total of 300,000 people. Umniah will also be distributing JHCP health education materials at point of sales and include birth spacing and small family size related messages on their pre-paid cards, reaching over 1.3 million subscribers.

Umniah’s CEO Mr. Joseph Hanania comments on the partnership with the following: “We are honored and even proud to be contributing to the creation of a healthier Jordan. Our contribution is only small in comparison to the weight of good will it holds, for we at Umniah see ourselves as an integral part of this community and with our contribution to bringing up a more health conscience Jordanians”.

JHCP is a national initiative funded by USAID, and implemented by Jordanian partners from public, private, NGO sector and in coordination with the MoH. Techical assistance is provided by the Health Communication Partnership (HCP)-Johns Hopkins University, the Bloomberg School of Public Health and the Center for Communication Programs (CCP).

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